Localization 101: Your Guide to the Basics

What is language localization, and why does it matter? In general, localization refers to the process of adapting an offering (such as a product

Localization is about bringing the economy back to a human scale It is the process of building economic structures that allow the goods and services a

localization Localization is the process of taking a piece of content and adapting its entire meaning for a new region This includes translation andor transcreation, any

localization Localization involves adapting a product or service to align with the language, culture, or preferences of a specific audience A successful